Should You Focus on Cash Flow or Profit First?

money cash and coins image by Mathieu Turle on UnsplashI recently read an article on and found it to be an interesting perspective on cash flow. The main point is that cash flow should be your first focus as opposed to concentrating on profits. While this is great advice in some circumstances, profits cannot be ignored.  I have found that a cash centric strategy is not the complete answer for all companies, and really depends on their stage of growth. So, if you’re business is having some cash challenges, I recommend that you read the article and contact your B2B CFO® partner.  You can review the article by clicking here.

If you need customized financial advice for your business, I welcome you to contact me at 214-454-9051 or

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