About Bruce Benes
Bruce is an experienced CFO who integrates the operating processes with financial reporting resulting in improved efficiencies and business profitability. His focus on communication and education helps build organizations that understand their key success factors and how to challenge the status quo to drive targeted and measurable improvement. These efforts help all team members understand how their actions impact cash planning and budgeting with an increase in profitability.
Bruce has worked with entrepreneurs, not-for-profit boards and mid-sized companies both domestically and internationally, as well as, in construction, automotive, manufacturing, and service industries. Through this experience, Bruce has:
- Secured bonding and managed banking relationships including lines of credit, term and mortgage loans, and bank work-out programs.
- Developed long range plans and annual operating budgets including new business development funding and owner exit strategies.
- Managed working capital through improved collections and cash management planning resulting in increased capacity for growth.
- Implemented and converted accounting software for timely operational reporting and efficiency.
- Managed sales tax, insurance and external financial audits for timely results and reduced expense.
- Trained staff on operating system applications and reporting to increase marketing activity effectiveness while improving operational profitability.
Bruce was the CFO of a large regional general contractor where he improved financial reporting, increased cash flows and improved overall profitability. He has hands-on operating experience having led disaster response teams reconstructing hurricane Rita damage along the Gulf Coast. He has worked to drive revenue growth of close to 100%, effectively managing cash flows, lender relations and staffing.
Bruce also has experience working through tough economic cycles. He has negotiated the sale of business units, planned and implemented major organization restructuring, and developed and coordinated marketing programs to increase market share.
Bruce has a solid reputation of providing valuable insight for planning and practical counsel based upon realistic experience. His ability to manage multiple disciplines and projects allows him to quickly grasp the critical issues facing an organization.
Bruce earned a Bachelors of Business Administration from Miami University with majors in Finance and Economics. He has completed additional post-graduate accounting courses and passed the certified public accountancy examination.
Bruce and his wife Lorna have two high school sons who attend Southwest Christian School. Bruce serves on the school’s board of trustees, along with the finance and endowment committees.
- Miami University (Ohio)
Articles by Bruce Benes
- Article: Business Is Personal. And Should Be. So, Tell People Your Story | Inc.com
- Article: What Maslow’s Hierarchy Won’t Tell You About Motivation
- Article: Why Business Owners Have a Hard Time Delegating
- The Value of Keeping the Right Customers
- Article: 6 Secrets to Getting Employees to Do What You Want
- Emergency Succession Planning
- Starting that new venture
- Bonus and Goal Alignment
- Finders, Minders & Grinders
- Why do we still have fax numbers?
- Fort Worth B2B CFO Sponsors Exit Planning Seminar
- Storms ahead for selling your business?
- What’s the Owner’s role in selling a Fort Worth Business?
- Selling a Fort Worth Business
- Tax Deadline Calendar and Sales Tax Link
- Taking Financial Control of Your Company
- Growing Out of State
- 11 Ideas for Growing a Fort Worth Business
- Making the Game of Work
- Construction Sales Tax in Texas
- Obamacare Hurts the Core of America
- Part Time Employees and Obamacare
- Planning for Obamacare…
- Health Care Reform Impact on Fort Worth Businesses
- Getting that Bank Loan in Fort Worth
- Building a sales team
- B2B CFO Sponsors “Getting to the Next Level – A Business Plan Competition”
- B2B CFO Partners Sponsor ACG 6th Annual Wine Tasting
- Exit Strategies and B2B CFO Interviewed by Morningstar